Corporate communications writer specializing in employee engagement, health & wellness, emergency preparedness, change management and technology.

B2B Content Marketing for Software and Technology Companies

Lori has the ability to translate technical material into clear and effective business writing. Her unique skills have made many a project successful.

Lori Hultin, Principal, LSH Communications

 

I knew I had to work with you. You understand technology and our business model and that’s what counts.  Thank you.

Mayra Gomez, Co-Founding Partner, Access International

15 + years of proven business-to-business marketing communications experience for the technology industry

To sell your products and services, you need a writer who can communicate the business value of a complex technology in a clear and compelling manner. You need a writer with the creativity to engage customers and motivate prospects to become customers.

As an award-winning communicator, technology-savvy writer and marketing consultant, I can help you achieve results.

I’ve worked with companies, from software start-ups to multinationals, developing content marketing to sell their products and services to a global market.

Download my information sheet.

For European software and technology companies, I help optimize and localize their content marketing for the USA. Download my information sheet on these services.

My client list includes:

  • Computer Sciences Corporation
  • Cable & Wireless
  • FrontRange Solutions
  • Music Networx
  • Snapmobl

See a full client list and testimonials.

The best marketing campaigns cover a range of media and require a writer proficient in online, print and multimedia. I bring writing expertise in the following areas: See my B2B content marketing portfolio for samples of my work.

Print communications:

  • Ad copy
  • Brochures
  • Case studies/client profiles
  • Data sheets
  • Direct mail
  • Feature articles for trade and corporate publications
  • Ghost written articles
  • Newsletters
  • Press releases
  • Sell sheets
  • White papers

Online communications:

  • Blog posts
  • Direct opt-in email campaigns
  • Ezines
  • Intranets and extranets
  • Landing pages
  • Web copy
  • SEO copy

Multimedia:

  • Audio scripts
  • Video scripts

Do you have a B2B marketing project coming up? Contact me now for a free 30-minute consultation.